Research & Innovation
Consumer Interactive Research for Close-Loop Eating . . .
Hypothesis: Changing the narrative about our food system will change everyone's future for a healthier planet
So, for everyone hungry to participate in changing how we eat:
Let's start by loosening our thinking with some optimistic food facts.
• As a nation, we are already shifting our diet*
• People on lowest income know how to cook** healthy food
• Bananas, chocolate, coffee and tea are luxuries***
• Our favourite pulse (haricot bean) is versatile and can be both British-grown and baked****
• British-grown beans can be convenient***** to cook from a dry ingredient
* Surprise, surprise. We aren't dependent on gov't advice. Young (teens, 20s and 30s) and old (60s and 70s)
especially are already leading a shift to healthier eating in Greener Britain.
** Healthy food should not be exclusive. Everyone can learn how and/or help by teaching others.
*** Yes, valued and relatively inexpensive, but imported and not essential foods.
**** Tinned navy beans in tomato sauce are pressure-cooked from imported ingredients.
And, importantly, is only one amongst a diversity of haricot beans (cannellini, red & white kidney,
black turtle and pinto are already familiar market types in Britain).
***** Cooking can be as simple as boiling water for tea and cooking pasta.
Let's innovate and transform what we eat.
We've bean innovating since 2011. . .
2019 Harvesting beans for food with full-size combine
2018 Harvesting beans for quality seed with small combine
2017 Harvesting beans for quality seed by hand
Do these fast-cookers look appetizing?
British ingredients that combine well with beans
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